Shrijay Seth came from a reputed business family that was into the business of offset printing for generations. He followed the trodden family path of acquiring a management degree from the US. However, working in the US for Legalzoom and his own inner entrepreneurial spirit prompted him to jump headlong into entrepreneurship.
Most of us work at a job and imagine either changing jobs or growing in the same organization. Shrijay took the awesome things that Legalzoom stood for and set about to replicate the same for Indian entrepreneurs by founding and setting up LegalWiz on the path to scale. Four years hence and having served thousands of entrepreneurs, he still feels like he is just starting up. A tale full of humility and excitement. A great story!
Here are some excerpts from the Episode:
Legalwiz is primarily a portal where startups and small businesses can find business professional help. So anywhere from registering a company all the way to dissolution and a lot of compliances intellectual property, protection and stuff that comes in between.Shrijay 2:10
There was also a new India that was emerging where a lot of entrepreneurs were first generation entrepreneurs, not necessarily having you know right set of access to professional services. And more importantly, there was a prevailing problem statement where, you know, simplicity of services, affordability and transparency, you know, and a good mix of that was slightly missing.Shrijay 3:35
I think, definitely, we have been very progressive in terms of, you know, how we looked at our product line and what becomes relevant. So to be very honest, when we started, right, a lot of focus was really on trademarking, because that was one product that we could deliver very quickly, your trademark gets registered or not really registered but at least the application process happens to be very quick and you can really kind of turn around within a day or a couple of days, it was really a focus point, because while the e-commerce wave was new to people, we could really establish a lot of trust with that.Shrijay 7:20
So it took roughly around eight months for us to ideate and build a portal and the technology backbone to sustain your data larger scale and stuff. So we always wanted to be scale ready. And and so it took roughly around eight months to kind of from ideation all the way to, you know, building a very state of art website, creating a lot of content, building processes, assembling a team. We launched LegalWiz in April 2016.Shrijay 24:53
When you talk about business professional services, a lot of times, people also associate that with, a lot of non disclosure of information and how secured you are. So, building a brand, given that background of people’s mindset was, I think the biggest challengeShrijay 46:14
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