A work of love and passion, is what Maharajas of Scale is. We bring to our viewers, stories of entrepreneurs who are scaling to new heights. Entrepreneurship is close to our hearts. Dedication, hardwork, sacrifices and many sleepless nights is what many founders go through. Thus being able to build and scale s startup is not a walk in the park.
Consequently just 11% of India’s adult population is engaged in early stage start-ups. Moreover just 5% actually go ahead and start their own business. Entrepreneurship allows to create a career that aligns with ones values. Constant growth and development are just a few perks that come with entrepreneurship. Thus It is important that more people become job creators rather than job seekers.
The skill and talent that is entrepreneurship, needs to nurtured and one needs certain tools and guidance that may help in easing the path to entrepreneurship. Thus allowing more and more people to build and scale their businesses.
Our guest for today is building and scaling his start-up along the same lines that is Easing The Path To Entrepreneurship.
Story Of Kinner Sachdev of Knorish: Easing The Path To Entrepreneurship
Kinner Sachdev built an early warning system against earthquake. He did this just cause he was bored while preparing for his MBBS exams. So, it was clear from the beginning that Kinner, who was inspired by his father hugely wanted to build something. But, it also did not stop him from doing wild experiments. One such venture involved taking a frog’s blood and injecting it in a dog. Don’t worry the dog is still alive. Or so he says.
An Unlikely Entrepreneur!
Kinner is an unlikely entrepreneur from the likes of it. With a master’s in molecular biology, he jumped into management consulting. Along the way, he discovered that one of the challenges that enterprises and companies grappled with was making knowledge and learning available to their employees and team members. In the process of helping companies overcome this, Kinner saw an opportunity in making it easy for content creators to launch their academies online.
Kinner’s Knorish is right in the middle of perhaps the most massive remote working and learning wave we have seen to date. With the help of funnels and automation, Kinner has scaled Knorish to about 17,000 academies.
Knorish enables people, who are not coders and want to sell online courses using their own website. The limitless possibilities of scaling into a global brand with better revenue and better growth is what Knorish is delivering to its 300,000 plus users at this point!
And this is just the beginning. How did Kinner and Knorish get here? It is all in this episode.
Listen to Kinner Sachdev of Knorish talk about his entrepreneurial journey of easing the path to entrepreneurship for others, growth hacks, sales funnel and much more. Also, Kinner explains why and how “UI eats features for lunch“.
All this and much more on this episode of the Maharajas of Scale Podcast.
Here are some excerpts from this Episode:
This is one of the favorite domains right now you know I am fascinated by sales funnels. And I think in nature also, everything’s a funnel.Kinner Sachdev 37:59
So how did we get to the number? We kept working on the funnels. You know, so we experimented with all traffic channels, you know, and funnels e traffic, every funnel needs a traffic source. So we experimented from Facebook, to YouTube to your Google ads, organic efforts on webinars.Kinner Sachdev 53:22
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Check Out The Word Cloud for the Episode below: